Posts by drivendigital
Mobile-friendly or Mobile-pocalypse Casualty | A Survival Checklist
On April 21, 2015, Google introduced its mobile-first index. This change in algorithm meant that websites would now be ranked based on their mobile versions before desktop in an effort to represent their search majority–mobile users. So what does that mean for you? “Mobilegeddon” or “Mobile-pocalypse” as many have called it means your website’s mobile…
Continue Article Excerpt7 Ways to Harness the Power of AI on my Manufacturer Website
Did you know that you can harness the power of Artificial Intelligence (AI) on your Manufacturer Website to revolutionize your customer service? In doing so, you will enhance efficiency, personalization and customer satisfaction. There are several innovative ways AI can be integrated on your website for customer service: Chatbots for 24/7 customer support Predictive analytics…
Continue Article ExcerptManufacturing Blogging – Is it Beneficial?
Benefits of Manufacturing Blogging Many manufacturers often wonder why they need to blog, how to blog, or how blogging is beneficial to their manufacturing sector. When manufacturers think about blogging, they generally think about writing, and a lot like public speaking, writing produces an almost ingrained feeling in many people. Just the thought about writing…
Continue Article ExcerptHow Can My Manufacturing Business Attract Top-Tier Talent?
In an industry as dynamic and competitive as manufacturing, the quest for top-tier talent is relentless. The backbone of any successful manufacturing operation lies not just in its technologies and processes, but in the skilled professionals who drive innovation and growth. So, how can your Manufacturing Business stand out as the employer of choice for…
Continue Article ExcerptFight Domain Fraud | Secure Your Manufacture Website Domain
You know it’s important to own your domain name, but do you know how to continue to guard it against hijackers, frauds, and all-around unsavory? Knowing how to defend your domain is huge and will save you time, money, and embarrassment. At Driven Digital, we’re all about that! Keep It Up Keep track of domain…
Continue Article Excerpt5 Tips To Making a Step-by-Step Plan of Action
As a manufacturer, it is crucial that your website has a comprehensive step-by-step plan of action. With a clear mapping of a website and its elements you can attract and guide an audience to a service or product you have to offer quicker and more efficiently. Here are our five tips to help get your…
Continue Article ExcerptOptimize Your Manufacturer Website For Voice Search
In today’s fast-paced digital world, voice search optimization is no longer just an option – it’s a necessity. Due to the rising popularity of voice-activated devices like smartphones, smart speakers and virtual assistants – such as Siri, Alexa and Google Assistant – it has become increasingly important that your Manufacturer Website be optimized for voice…
Continue Article Excerpt7 Secrets to Making Great Manufacturing Videos Pt. II
You don’t have to have fancy, digital equipment to make videos that appeal to your target customer. In this digital age, manufacturing companies and industrial service providers are taking the internet by storm and are embracing a world of digital marketing. Manufacturers and service providers are recognizing the importance of responsive websites, clear website images…
Continue Article ExcerptManufacturers Converting Leads into Customers
Prior to Manufacturers Converting Leads into customers, traffic has to be directed and leads generated. Is it a hassle to direct traffic, generate leads, and convert those leads into trusted customers? In order to convert leads that’re highly qualified, manufacturers need to focus on their manufacturing website, calls-to-actions (CTAs), landing pages, search engine optimization (SEO),…
Continue Article ExcerptManufacturing Trade Shows: Tips for Farm Equipment Manufacturers
As the trade show season approaches, it is crucial that you prepare effectively to ensure your participation is a resounding success. Manufacturing Trade Shows present a unique and powerful opportunity for farm equipment manufacturers to showcase their innovations, connect with industry experts and capture the interest of potential clients. However, the difference between a successful…
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