Developing Websites for Manufacturers

We Turn Average Websites into Beautiful, Lead Generating Sales Tools

Driven Digital

We Don't Just Build Websites for Manufacturers,
We Build Sites That Get Results.

When you are taking on the task of a website rebuild, you need to have an expert team in your corner!

Building websites for manufacturers or industrial companies requires a very specific skillset. You’re awesome at what you do, so you just need to put a team of top-performers on your website dev team.

Your management team shouldn’t have to take their eye off production to make sure your website is keeping up with the competition. Let us make your website great again with our outstanding website development services.

Contact us when you're ready for a comprehensive website analysis.

Manufacturing Focused—We Know What Works For Your Industry

Building websites for manufacturers with our 4-Step Process That Simplifies The Experience And Turns Your Website Into A Grow Tool For Your Business.

Strategy-Based Website Design & Messaging Converting More Leads To Loyal Customers

Developing Websites for Manufacturers

Our 4-Step process for building websites for manufacturers Plan - Do - Check - Act

Our Process is the Secret to a Successful Website Project

Manufacturer Website Process

Plan

When analyzing websites for manufacturers, we review your business’s needs and develop a website strategy to build a high-impact and effective website that will distinguish you from the competition.

Our team of website strategists will help you determine your website goals and lay out a plan to ensure that you achieve them.

  • Benchmark Your Current Website
  • Analyze Your competitors
  • Develop Project Strategy
  • Content Planning
  • Design Website Elements

Do

 Developing websites for manufacturers is done according to plan specifications while implementing the latest website functionality and establishing a credible online presence your customers will trust.

In the Do phase, we take the deliverables that were created in the Plan Phase and turn them into a website.

  • Weekly Progress Meetings
  • Build Out Website
  • Add your Website Content (text, images, video, etc.)
  • Optimize your Site's Code and Content for Search Engines

You will be provided with a link to the development site so you can monitor progress throughout the project.

Check

We scrutinize your new website with our proven Quality Assurance procedures, ensuring excellent performance and reliability.

Quality Assurance is of the utmost importance for website reliability and performance. After the site build is complete we perform numerous functionality tests to ensure meets our strict QA standards.

  • Functionality Testing
  • Copy Editing
  • Error Checking
  • Internal Audit

Once the site has passed all inspections the project progresses to the Act phase of development.

Act

Our Engineers initiate the launch sequence as we follow proven protocols to give your site the best customer experience possible.

At this point in the process, your site will be built to your content and design specifications, rigorously tested for functionality performance, and is ready to launch.

  • Pre-Launch Audit
  • Domain Mapping
  • Hosting Setup
  • SEO Reporting
  • Client Training

After your site is fully launched we provide 60 days of support as well as one-on-one training so you can make edits to your website on your own time.

Content Strategy

Frequently Asked Questions

Have more questions about our website development services? Contact us at info@drivendigital.us or call (918) 824-4494

What is a CTA

Most websites for manufacturers lack a clear call-to-action. A call-to-action or CTA is simply an image or line of text that prompts your visitors, leads, and customers to take action. It is literally, a "call" to take an "action." An example of a CTA is “click here” or "call us today for a free consultation".

The action you want people to take could be anything: download an ebook, sign up for a webinar, get a coupon, attend an event, etc. A CTA can be placed anywhere on your manufacturing website, in an ebook, in an email, or even at the end of your blog post.

Nonetheless, you want people to know what their next step is after reading your blog post or skimming your manufacturing services on your website. Make it clear what exactly you want them to do next. Do they call your toll-free number to order a part? Do they call you or visit your website to request a free sample? Do they request a free report? You need a very clear call to action, not something weak and vague like "don't hesitate to call us." It is vital to be clear about what they should do next and what they will get in return.

Should we have a blog page?

The short answer is YES your manufacturing website should have a blog page. Your manufacturing blog gives your company the opportunity to create relevant content for your customers or potential customers. Use this as a marketing tactic to drive traffic back to your manufacturing website.

Additionally, blogs increase your search engine optimization (SEO). Fresh content is still a key to beating out your competitors on the search engine results page. Also, well-written articles demonstrate your manufacturing company as an industry leader. By posting topics that resonate with your target market and show your knowledge, you are marketing your skills for your manufacturing business, service, or product too.

Lastly, blogs provide another source to deepen the connection with your customer. By connecting directly on your manufacturing website, your clients are able to get to know your business or product from the comfort of your online home base.

Can we have a dealer locator?

Driven Digital has done many manufacturing website projects with dealer locator functions built-in, which show results of the search on Google Maps right on your manufacturing website.

Website visitors will either enter their ZIP code or we can use their current location via GPS or the approximate location of their computer. They then get results using Google Maps so they can use information in their Google account to get directions to the dealer location.

Your website visitors are hoping to be able to go to your manufacturing website and find where they can buy your products or services. If your manufacturing website does not have this feature, then your competition most likely does and you are giving them the advantage. Your website visitors may leave your website and go to your competition just because they offer a dealer locator.